From Jumpsuit Innovator to Fashion Powerhouse: The Rise of Ripley Rader
Ripley Rader, a name synonymous with confidence and inclusivity in fashion, has revolutionized how women view their wardrobes. Originally from Beckley, West Virginia, Rader’s journey began with her passion for creativity, nurtured through theater, sewing, and dance. By her teenage years, she was designing prom dresses and selling handmade shirts, hinting at the entrepreneurial spirit that would later define her career.
Rader’s breakthrough came after moving to Los Angeles, where a jumpsuit she designed for personal use captured the attention of a Fred Segal buyer. This serendipitous moment launched her eponymous fashion brand, known for chic, comfortable, and size-inclusive designs. Her creations quickly gained traction, attracting a loyal following of celebrities like Sandra Oh and Amy Schumer and earning her features in prominent fashion outlets.
Inclusivity and empowerment are at the heart of Ripley Rader’s brand ethos. From designing for a diverse range of body types to fostering a women-led work environment, Rader has built her business around uplifting women. This commitment extends beyond fashion: her initiatives, such as “Camp Rocky Road,” focus on building self-esteem and leadership skills in young women, while her podcast, “Younger but Wiser,” celebrates the voices and insights of teenage girls.
Rader’s journey reflects her mission to instill confidence in women worldwide. By blending creativity with purpose, she has carved a niche in the fashion industry, inspiring the next generation of designers and entrepreneurs.
For more on Ripley Rader’s journey and initiatives, visit WV Living and Fashion Week Daily.